Резюме Manager

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20************

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03/2021 - Present

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SUMMARY

Results-driven Amazon PPC and FBA professional with 5 years of
experience in driving revenue growth and maximizing profitability. Proven
track record of optimizing PPC campaigns and managing FBA operations to
achieve sales targets and enhance customer satisfaction. Strong analytical
skills, strategic mindset, and proficiency in leveraging Amazon Advertising
tools and the Seller Central platform

EXPERIENCE

PPC Manager

Nocs Provisions

NEY YORK, NY

Amazon PPC specialist

Developed and executed comprehensive Amazon PPC strategies for a diverse
portfolio of products, resulting in a 95% increase in overall sales and a 90%
reduction in ACoS
Conducted in-depth keyword research, leveraging both Amazon tools and
third-party software, to identify high-converting and low-competition
keywords
Created compelling ad copy and optimized product listings to maximize click-
through rates CTR and conversion rates
Monitored and adjusted bids, budgets, and campaign structures to achieve
optimal performance and meet targeted KPIs
Utilized Amazon Advertising reports and data analysis to identify trends,
opportunities, and areas for campaign optimization
Collaborated with the product team to provide recommendations for product
listing enhancements, including titles, bullet points, and product descriptions,
to improve search ranking and conversion
Implemented A/B testing for ad creatives, landing pages, and pricing strategies
to continuously improve campaign performance
Implemented A/B testing for ad creatives, landing pages, and pricing strategies
to continuously improve campaign performance
Managed FBA operations, overseeing inventory levels, inbound shipments, and 
order fulfillment processes
Conducted regular audits of FBA inventory, resolving discrepancies and 
maintaining inventory accuracy
Addressed customer inquiries, concerns, and feedback to ensure high levels of 
customer satisfaction

Amazon FBA Specialist

Ignite Visibility

Grafton, WI

FBA Specialist

Managed end-to-end inventory operations for multiple product categories on 
Amazon
Conducted extensive product research and identified high-potential products 
for launch
Optimized product listings with keyword research, competitive analysis, and 
enhanced brand content
Coordinated with vendors and freight forwarders for timely and cost-effective 
shipping
Monitored daily sales, inventory levels, and product performance metrics
Implemented pricing strategies to maximize profitability and increase sales

STRENGTHS

Data-Driven Decision 

Making

Utilized data analysis to 
optimize campaigns, resulting 
in a 20% increase in 
conversions.

Team Collaboration

Collaborated with cross-
functional teams to create 
effective ad campaigns and 
deliver successful results.

Strategic Planning

Developed and implemented 
successful PPC strategies for 
various industries, resulting in 
a 30% increase in ROI.

SKILLS

Amazon PPC Campaign 

Management

Keyword Research and 

Optimization

Bid Management and 

Optimization

A/B Testing

Data Analysis and Reporting 

Competitor Analysis

Amazon Brand Analytics

Proficiency in Excel

Strong Analytical Skills

Conversion Rate Optimization

ACHIEVEMENTS

Implementing 

Conversion Tracking

Implemented conversion 
tracking for a client, resulting 
in a 40% increase in 
conversions.

www.enhancv.com

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MUHAMMAD FURQAN

Experienced PPC Manager

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Dubai, UAE

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02/20************

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03/2019

2018 - 2022

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EXPERIENCE

Amazon PPC Specialist / Account 
Manager 

Diogenes

TEXAS, US

Creation of advertising campaigns on Amazon Sponsored Products, 
Sponsored Brands, Sponsored
Display)
• Working with "Helium 10", "AMZ.one", "Sellerboard"
• Working with advertising reports in Excel;
• A step-by-step strategy for advertising companies;
• A / B testing of creatives;
• Daily analysis and optimization of advertising campaigns;
• Advanced advertising campaign optimization techniques;
As account manager
• Work with MS Office Excel, Google Docs, etc.)
• Keyword research Helium10, AmzOne)
• Creation of listings and their optimization
• Work with clients
• Calculation of product orders
• Search for new products
• Research of the products to identify best-selling variations (sizes, colors, 
materials)
• Analyzes the products like ASIN rankings, ratings, customer 
feedback/reviews, as well as product sales

Amazon Listing specialist

Goal Kick Sporting Goods

NEW YORK, NY

Create and optimize product listings on Amazon, including product
titles,descriptions, bullet points, images, and keywords
 Conduct keyword research and competitive analysis to improve product 
visibility and search rankings
 Manage product categorization and attribute mapping to ensure accurate and
consistent listings across Amazon
Monitor and analyze product performance metrics, including sales, conversion 
rates, click-through rates, and customer reviews
 Identify and implement strategies to improve product performance, such as 
promotions, sponsored ads, and A/B testing
 Collaborate with cross-functional teams, including product development, 
marketing, and customer service, to ensure a cohesive brand experience on 
Amazon
 Stay up-to-date with Amazon's policies and guidelines to ensure compliance 
with best practices and
legal requirements
 

EDUCATION

B.B.A. in Business Management 

University of formens Christan College

Lahore, Punjab

LANGUAGES

English

Native

Spanish

Beginner

ACHIEVEMENTS

Leading a Successful 

Rebranding 

Campaign

Led a successful rebranding 
campaign for a client, 
resulting in a 25% increase in 
brand awareness.

CERTIFICATION

Amazon Sponsored Ads 

Accreditation

Amazon Advertising

HubSpot Inbound 

Marketing Certification

HubSpot Academy

Amazon Brand Analytics 

Certification

Amazon Advertising

Amazon DSP 

Certification

Amazon Advertising

AWARDS

Top Performer

Best PPC Campaign 

Amazon Advertising 

Excellence Award

Advertising 

Performance Award

ADDITIONAL SKILLS

Amazon Attribution

Data Analysis and Reporting

Strong Analytical Skills

Strong Communication Skills

Time Management and 

Prioritization

www.enhancv.com

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