ANNA *****
PROFILE
I am a qualified marketer and product
manager with 5+ years of experience
in software, tech and IT fields.
Passionate about information,
marketing, innovations and always
work to deliver the best results.
Responding proactively to new opportunities
and challenges.
PROFESSIONAL SKILLS
Certified in Google Analytics
Google Insights
Google Ads
Facebook Ads
Digital marketing strategy
Lead Generation
Cloud-based tools and services
Tools for marketing content discovery
& ideas (Twitter, Reddit, Feedly etc.)
PERSONAL SKILLS
Good interpersonal and
communication skills
New ideas generator
Always following result-driven
approach
Guide the product team through the entire software development life circle
and lead
them tothe successful projects execution.
Perform business and functional requirements analysis.
Implement market research and strategic analysis.
Develop apps' concept and architecture modeling.
Coordinate UI/UX design and apps development.
Create marketing campaigns result in a significant sales and user engagement
increase.
ABTO Software
Project: Product Department
Position: Product Manager
Coordinate marketing strategy development and implementation.
Research and analyze market trends and tendencies.
Develop new social media marketing strategy focused on user engagement
and customer care.
Manage e-mail campaigns.
Create engaging content to build social media audience.
Research and build up new marketing channels.
Promote iOS and Android apps.
Project: Product Department
Position: Marketer
September ******************
WORK BACKGROUND
October ********************
Project: MetavisTech
Position: Technical writer
July 2015 – September 2015
Research and analyze existing features.
Update existing features' descriptions of SharePoint software and add new.
Create visual content for user manual.
Work closely with QA team for new features testing and better understanding
of audience needs.
Project: Product Department
Position: Content Marketer/Writer
July 2014 – June 2015
Develop a strong understanding of the company's products and services with
unique content and messaging
.
Create content (web, mobile, e-mail, etc.) for both internal and external needs.
Work closely with marketing team to create new topics and content based on
trends within the company’s competitive landscape.
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CONTACT ME
Phone: *************
Email: ********************
LANGUAGES
English – fluent
Ukrainian – native
Russian - native
EDUCATION BACKGROUND
Ivan Franko National University of Lviv
Faculty of International Relations
Masters in International Information, 2011 – 2012
Kyiv University of Economics and Law "KROK"
Faculty of International Relations
Bachelor of International Information, 2007 – 2011
ADDITIONAL COURSES
"Svobodnaya" School of Journalism
April 2016
Online Academy SKILLME.PRO
PPC-profeccional course
April - June 2019
"Svobodnaya" School of Marketing
June 2018
Software Product Management
University of Alberta
October 2019
Created and published articles for company's blog
Developed visual and graphic content
Translated technical articles and tech releases
Wrote press releases
Worked with media
January 2011– October 2012
iPhoneHacks.com.ua/iLounge.com.ua
Position: Personal assistant (PR & Marketing)