W O R K E X P E R I E N C E
MARKETING IMPLEMENTATION STRATEGIST, CRM CONSULTANT
@revenue | Nov ****************
During my 11 months with @revenue, I adopted proven sales &
marketing strategies for financial, medical, tech and nonprofit
clientele. My contribution increased revenue through maximizing
engagement & eliminating random acts of marketing.
Shortened sales pipeline through email automation & CRM
Managed social media content strategy, creation & execution
Supported internal development by developing manuals
Trained @revenue employees on internal processes & tools
KEY SUCCESS: WITHIN 9 MONTHS, I PIONEERED @REVENUE
SPEAKERS BUREAU FROM EXCEL SHEET TO 2 BOOKED
ENGAGEMENTS WITH TOP BRANDS. (SPROUT SOCIAL/NARS)
E D U C A T I O N
BACHELOR OF SCIENCE | SPEECH, LANGUAGE & HEARING
english, human development, linguistics, psychology
Purdue University | 2011 - 2015
R E F E R E N C E S
"When Mac supported
me in social media
development, I was
always excited about
the fresh ideas for
images and creative
writing she was able
to design!"
Sue Koch | Social Media
Success Catalyst
MACAELA ******
m a r k e t i n g c o o r d i n a t o r
C O N T A C T I N F O
P: Show contacts
macaela.k.******@gmail
T E C H S K I L L S
Mailchimp
E M A I L A U T O M A T I O N
ActiveCampaign
Constant Contact
Sprout Social
S O C I A L M E D I A
Hootesuite
AgroPulse
Wordpress
W E B D E V E L O P M E N T
Wix
Squarespace
Insightly
S A L E S S T R A T E G Y
Hubspot
Salesforce
Headers
I M A G E D E S I G N
Social Support
C R E A T I V E S K I L L S
Hashtag Strategy
C O P Y C R E A T I O N
SEO Keywords
Microsoft Office
M A N A G E M E N T
Mac OS
Delegation Software
RESEARCH COORDINATOR
Purdue University | Mar ***************
While researching under two professors, I gained competency in many
project-specific software and programs while also investigating a
personal research question discussing the validity of testing.
Published & maintained website
Analyzed research data & formulated conclusions
Proctored standardized tests to infants/toddlers
Recruited families to participate
KEY SUCCESS: PUBLISHED MY PERSONAL RESEARCH FINDINGS IN
THE 2018 ADDITION JOURNAL OF PURDUE UNDERGRADUATE
RESEARCH.
"We saw Mac's talents
in marketing
management come
through in design,
copy development,
project management,
and social media
utilization."
Marie Hale | CEO & Co-
Founder of @revenue
/MACAELAK******
SPROUT SOCIAL | CERTIFIED AGENCY PARTNER
Sprout HQ | 2018