Alexandr ***
e-commerce project manager / digital marketing specialist
Ukraine, Odessa
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(https://www.facebook.com/alex.***.digital.marketing)
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https://t.me/***_Alex_Digital_Marketing (https://t.me/***_Alex_Digital_Marketing)
Professional Skills
● Market research, strategic planning
3+ year
● Marketing, Branding, Positioning
2+ year
● Team building and management
1+ year
● Process optimization
3+ year
Tech Skills
● PPC
(Google Ads, Facebook Ads, LinkedIn, YouTube, Amazon PPC)
5+ year
● SEO
(Optimization and promotion)
5+ year
● Analytics
(Google Analytics, Data Studio)
5+ year
Work Experience
● 2019-2020
Novatek-Electro -
Ecommerce project manager
Task - Launching B2C online sales for B2B business:
○ Online store creation.
○ Promotion and advertising.
Achievements
:
○ The best option of tech. implementation for a client.
○ Building automatic promotion processes.
○ 100% meeting deadlines.
● 2017-2020
Advertising and SEO freelance ecommerce services
(EU,USA, Australia)
Services:
○ Advertising and SEO promotion of online stores.
○ Services for Amazon PL (Conversion and External Traffic).
● 2019-2020 GoldBlum and Partners- Lead generation
(Worldwide)
Task - Creation and optimization of an advertising campaign
Achievements:
○
Implementation of new conversion metrics.
○
Reducing the cost of a lead by 3 times.
○
Coverage of 2/3 ad slots in Google search.
○
A year earlier, the "NetP..k" studio unsuccessfully tried to
promote this resource.
● 2017-2019 Marketing Specialist / PPC
Amazon Private Label
Tasks:
○ Planning, managing and maintaining marketing plans.
○ Attraction of external and internal traffic. (Advertising + SEO)
○ Drawing up technical specifications and monitoring the work of
sellers, content managers and webmasters.
Achievements:
○
I started by attracting external traffic, a year later I became
“team lead”.
○
Increase in listing conversion ~ x2