Oluwaseun ******
Flat ***********, Bar Beach Towers, Bishop Oluwole Street, Victoria Island – Lagos
Phone: + Show contacts
E-mail:
******************
EDUCATION
Obafemi Awolowo University
Program: Bachelor of Science, Psychology
Academic Standing: Second Class Upper
PROJECTS/AWARDS/CERTIFICATIONS
❖ Lean Six Sigma, Yellow Belt Certification.
April 2018
❖ Fund Raising Expert Certification. (YALI, US.) Sept 2016
❖ Co-managed the InterswitchSPAK project; a three million-dollar corporate responsibility initiative.
Aug 2018
❖ Part of a 3-man team that delivered the launch of the Interswitch Blockchain Service in partnership with
Microsoft.
Nov 2018
❖ Team member on ‘’Project We Care’’ AIESEC Ife, Nigeria.
Sept 2016
❖ Entrepreneur of the year, Class of Luminaries, OAU.
April 2016
WORK EXPERIENCE
CSR Lead/Products Marketing Executive (Nigeria & East Africa), Interswitch Group.
Feb 2018 – Present
Product Marketing Executive
❖
Responsible for Interswitch (Masterbrand) & Corporate (B2B) Segment's Product/Solution Marketing Strategy,
Brand Development & Architecture, Marketing & Communications and Stakeholder Engagement.
Develop and
execute go-to-market strategy for the payment processing arm of the business.
❖ Developed and managed retail marketing strategy for Smart-Fuel, a new technology that allows the self-
service option at petrol stations.
❖ Using market insights on consumer behaviour, I manage co-marketing initiatives of the Mobile Apps for
the 7 leading banks in Nigeria. This has brought about a 34% increase in transactions (bill payments, airtime
top-up, etc.) This 34% translates to ******** million dollar in transaction revenue. The project gave me the
opportunity to work with diverse teams across all 7 banks in different locations.
❖
Also serve as Marketing Lead for Interswitch Industry Vertical Markets. Role incorporates delivery of unique and
compelling points-of-view (POV) and go-to-market strategies that drive commercial success across corporate
segments, ensuring these are adequately steeped in accurate consumer and market insights.
❖ Developed motivation papers for all B2B marketing initiatives. This involves me pitching and getting buy-
ins from senior and executive managers for the initiatives to go live.
❖ Product Manager for the Interswitch Brand Shop. An ecosystem platform connecting employees, various
business divisions, customers and suppliers to Interswitch’s branded items/products across sub-Saharan
Africa.
CSR Lead
❖
Bringing the Interswitch Group vision on
Corporate Social Responsibility (CSR)
to life by providing leadership
and accountability in the delivery of impactful, through-the-line, integrated brand marketing and well
communicated Corporate Responsibility initiatives that drive business objectives. This leadership spans across
Nigeria and the East African region.
❖ Product manager for the Interswitch Group Volunteer portal for members of staff. Spear head process
automations for major CSR and brands/marketing related activities.
❖ Manage marketing/activation/communication agencies and vendors to ensure consistent and
coordinated communication programs that drive optimal coverage and brand consistency for Nigeria and
across East Africa.
❖ InterswitchSPAK (Nigeria and East Africa); a three million-dollar CSR project that spreads across West and
East Africa. I am responsible and accountable for this project, particularly its strategic execution alongside
managing key stakeholders in the project lifespan.
❖ Develop frameworks that increase positive brand perception and community engagements with already
existing projects.
❖ Impact assessment of all corporate social responsibility projects run by the company.
❖ Define corporate responsibility objectives/strategies, evaluate opportunities and refine marketing &
communication plans in accordance to business needs.
❖ Track and advise the brands team on expenditures/acquisitions relating to events/sponsorships and
corporate responsibility engagements.
Intern, Group Marketing, Lagos Television, Lagos.
May 2016 – July 2016
❖ Content Analyst for outgoing proposals.
Creative Brand Manager, SHUUMAKER, Lagos
Jan 2016 – Jan 2018
❖ Designed and developed all the brand identity elements and developed a marketing strategy that brought
about a 37% increase in revenue after 90 days.
❖ Supervised contents for its social media platforms.
LEADERSHIP EXPERIENCE
Team lead, Strategy & Growth, Shoe Store Africa April 2016 - Present
❖ Developed a strategic short-term plan for the organization highlighting activities, tactic and strategy to
attract the right donor and awareness.
❖ Managed a virtual team of five persons across four different cities in Nigeria to execute a project in Festac,
Lagos.
Secretary, Electoral Commission, Nigerian Association of Psychology Students March 2015
❖ Screened eligible applicants vying for various offices. And managed records of the commission.
VOLUNTEER ACTIVITIES
❖ Co-Founder, Shoe Store Africa. A not for profit organization with the vision of: Eradicating the ‘I had no
shoe story’ in Africa.
www.facebook.com/shoestoreafrica (http://www.facebook.com/shoestoreafrica)
April 2016
❖ Raised several hundreds of thousands of Naira in cash and collected shoes worth over ten (10) million naira,
to be distributed for free to the less privileged persons in IDP Camps (1,570 persons reached so far).
July 2016
❖ Lead Strategist, AfricansBuildAfrica.org. We’re building a web app that connects volunteers to volunteering
opportunities in the tech space.
Feb 2017
SKILLS AND INTEREST
❖ Proficient in MS Office Suite including Visio
❖ Presentation and Negotiation Skills
❖ Strategy Formulation and Proposal writing
❖ Brand Communications expert
❖ Art works, Humanitarian activities, Travelling.